Parade Balloon Archives

Burger King Puts Puts Ads On Digg’s Empty Searches

As promised, Burger King is now running ads on Digg’s search pages that return no results. Pretty cool, although not as cool as ASCII images in Digg’s source code for Inferno.

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I’m reading The Advertising Research Handbook.

CAPTCHA Advertising Closer to Reality

Two enterprising dudes from Germany are trying to patent CAPTCHA advertising, with a twist: the CAPTCHA message will be contained in a video ad. “User needs to pay close attention to the advertising video clip in order to gain access to the requested content. This way, the user cannot use advertising blocking programs, close the [...]

Hey, @PeterKim – Have You Seen This?

Not only can you add hashtags to your blog headlines, you can also add @’s, and that, too, will get picked up by aggregators like this one (or, if you have an RSS-to-Twitter set-up, that).  Which gives you an interesting new way to pitch your blog post to someone you want to read it; in [...]